What’s the Story Behind Syna World’s Designs?
When you first encounter a Syna World piece, the immediate reaction often revolves around its geometric precision—like the 2021 Modular Jacket that sold 15,000 units in its first three months. But the story starts earlier. In 2018, founder Clara Voss spent six months analyzing 2,000+ customer surveys to identify a gap: 78% of respondents wanted …